Another small idea for Great result

The alcohol content in a Guinness Stout has been 8% since I first started drinking Guinness Stout beer many years go; maybe more than 10 years.

Recently Guinness Stout has reduced the alcohol content from 8% to 6.8%. I think this is another small idea that can bring great result by increasing sales.

When the Guinness is of less alcohol, drinkers can drink more bottles. On the other hand, for drinkers who shy away from Guinness because they cannot hold much alcohol or bitterness (due to alcohol) may switch to Guinness for its golden smooth greatness. Guinness sales should increase by 15% to 20%.

Isn't that a small idea that can bring great result?